Sales Basics | The Small Business Support Network

Thoughts on Sales Contests

by Carrol McCarren | Oct 16, 2018 | Marketing & Sales, Sales Basics

Sales Contests Let’s begin by discussing WHY businesses create contests for their sales teams. The traditional logic held that people who excel in sales are highly competitive and respond to opportunities to best their co-workers. The addition of a valued “prize”...

11 Out of the Box Sales Contest Ideas to Motivate the Office

by The Small Business Support Network Experts | Dec 11, 2017 | Marketing & Sales, Sales Basics

In order for your team to generate more sales, you’ll need to discover effective ways to motivate your office. These sales contest ideas don’t require a huge budget. Nonetheless, they are creative methods to motivate your team at doing great work. Consider...

Great Ways to Improve Sales

by Carrol McCarren | Aug 30, 2016 | Marketing & Sales, Sales Basics

Sales Growth 101: Ways to Improve Sales. So you have employed the basics of selling and marketing (see “The Eternal Truths of Increasing Sales” and other articles on sales and marketing), and still your sales are languishing. Here’s some more help with little...

Sales Training

by Carrol McCarren | Jun 21, 2016 | Marketing & Sales, Sales Basics

I’m going to start from the premise that you will have to train your own sales force. If you can afford to buy a sales training program, by all means do it since even poor programs will provide some new information. The internet offers a large menu of sales training...

What Is a Sales Pipeline?

by Carrol McCarren | Jul 10, 2015 | Marketing & Sales, Sales Basics

Your Sales Pipeline Is the Lifeline of Your Business? A sales funnel, or deal or pipeline is a visual or charted method of looking at your future sales. It helps you manage the sales in process, allows you to chart their progess through the steps necessary to close...

The Eternal Truths of Increasing Sales

by The Small Business Support Network Experts | Oct 18, 2014 | Marketing & Sales, Sales Basics

Clearly this is an enormous topic and strategies which work for a retailer may be worthless to a consulting company. Therefore, we are going to approach sales with some general truths: Who is your customer? Your new customers are likely to be much like your old ones....