by The Small Business Support Network Experts | Mar 8, 2017 | Marketing & Sales, Marketing Basics
As a small business owner, you may rely heavily on marketing in order to generate leads. Leads are the lifeblood of sales. You simply cannot expect to generate sales and to improve profitability for your small business out of nowhere. This is not possible without a...
by The Small Business Support Network Experts | Jan 20, 2017 | Marketing & Sales, Marketing Basics
While most entrepreneurs know the significance of building a brand, many of them fail to make branding the core of their businesses and eventually fail in their marketing efforts. When you are building a brand, it is critical that you come up with a feature that...
by The Small Business Support Network Experts | Dec 10, 2016 | Marketing & Sales, Marketing Basics
Have you ever thought of a way to keep your business moving? Joining a Small business association may not be top of your priority. However, there are numerous reasons why joining a small business association can boost your business entity. Joining a small business...
by Carrol McCarren | Dec 5, 2016 | Marketing & Sales, Marketing Basics
Send a Handwritten Note In this world of emails, texts and 140 character tweets we have become accustomed to a short hand for conversing which dominates business (and personal) exchange. I am going to suggest that there is a way to communicate which will garner...
by Carrol McCarren | Sep 28, 2016 | Marketing & Sales, Marketing Basics
One of the first things you think about when you’re the owner of a startup is small business branding. You imagine endless ways and possibilities through which your small brand could become as well known as Coca Cola’s, Nike’s or Adidas’. However, since the...
by Carrol McCarren | Jul 7, 2016 | Marketing & Sales, Marketing Basics
Indirect competitors are those which do not sell the same products or services but who sell products which may satisfy the same customer need. You undoubtedly know who many of your direct competitors are: the businesses which sell the same products and services you...